Multiethnic women in colorful casual clo

TAKING HEALTHCARE TO THE COMMUNITY

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CATEGORY: FUTURE OF HEALTH    CLIENT: PASADENA PUBLIC HEALTH DEPT     DATE: 01.02.2020

THE CHALLENGE

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THE OUTCOME

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PPHD is leading the way to define and practice a new model for Public Health 3.0: the “Health Strategy Catalyst,” a new paradigm that expands the expectations of what public healthcare means. With support from a Kresge Foundation Grant, PPHD engaged FMS to explore the potential of moving the organization beyond a regulatory model into an active catalyst of public health. To do this, we led a 12-week interactive design challenge for 27 leaders across all departments to begin a cultural shift from an Internal Focus as “The Health Department” to a new, externally facing role: “Health Strategy Catalyst”. 

 

We aided the organization leadership to shift the organizational narrative to be more actively engaged with the health culture of their community via Design Thinking practices, to get to the root of their most challenging systemic public health challenges. From the work of the PPHD team, FMS synthesized and articulated bespoke Driving Principles, an actionable framework, and core tools for the teams’ growing work. 

 

The leadership teams presented posters of their work and continued the spread of this cultural change during Public Health Week to an audience of 100 fellow staff members in the department, community leaders, and representatives from the Pasadena mayor's office. PPHD continues to successful use the human-centered design practices we shared with them to further their community healthcare engagement.